Aleksey Rogalev

Core Web Vitals are the three Google page-experience signals that feed into search rankings. This guide covers the official thresholds for LCP, INP, and CLS, how to read your data in Google Search Console, and the practical fixes for each metric.

Wer Google Ads nur auf Formularabsendungen optimiert, gibt Budget für die falschen Leads aus. Offline Conversion Tracking verbindet Werbeklick und CRM-Abschluss und gibt Smart Bidding die Datenbasis für echte ROAS-Steuerung.

Most B2B Google Ads accounts lose money not because the platform doesn't work, but because the setup treats business buyers like consumers. Here are five structural mistakes that cost the most, and the specific fixes that address them.

Two critical PHP flaws took government sites, universities and hospitals offline. What PHP2Shell is, why a WordPress update will not help, what to do now.

The choice between an SEO freelancer and an SEO agency depends on project scope, budget, and ongoing support needs. This guide uses a five-point decision matrix to show when each option makes sense, what each costs in the German market, and what to check before you sign.

Aleksey Rogalev shares the practitioner's view on AI SEO: why less changes than the current hype suggests, what content and technical foundations actually matter, and how to measure whether ChatGPT or Perplexity cites your business.

Most websites see their first meaningful SEO results between months 3 and 6, with compound growth arriving by month 12. Here is what drives the timeline, and what honest SEO planning looks like.

Google Ads, social media campaigns, display banners, email, SEO: each online advertising channel works differently and fits different goals. This overview covers the main formats, realistic cost ranges for 2026, and a practical framework for choosing your starting point.

Your traffic is not the problem. This guide shows you how to diagnose what is blocking visitors from converting, fix the seven highest-impact levers, and get more enquiries from the visitors you already have.

On-page SEO is the foundation of every ranking strategy. This guide covers all the factors that matter, from title tags to Core Web Vitals, with a practical checklist you can use right away.

Integrating a CRM into your website means: less manual work, better lead quality, and faster processes from form submission to closing.

How does a website win new customers? The keys are positioning, conversion, SEO, and clear processes—not just design and traffic.

You want to launch a Google Ads campaign and are wondering which ads your competitors are currently running? Or would you like to know which ads were recently active? The free Ads Transparency Center can help. There you can view ads from other companies and get inspiration.

Google has quietly made a significant change to its search functionality that has major implications for SEO tools and rank monitoring.

The AI revolution is changing the rules of SEO. A small file called llms.txt is critical to whether your website is understood and used as a relevant source by AI systems such as ChatGPT and Google Gemini. Our new article explains what llms.txt is, why it's essential for your visibility, and how to implement it in Webflow — from the simple manual method to the superior dynamic solution that gives you a real competitive advantage.

From retail store to successful online shop: Our practical guide shows step by step how companies set up their web shop, choose the right shop systems, present products optimally and win customers with targeted online marketing. With checklists, tips on usability, conversion and social commerce, you can get started in e-commerce safely and efficiently.

Is llms.txt the secret lever for more visibility in AI search? We've tested it on our Webflow pages, analyzed the data and show you the surprising results. Includes practical instructions.

Discover the truth about Webflow SEO with 15 professional strategies that most agencies hide to maximize your ranking and ROI.

Are you really only being monitored by “your” devices? Learn how your data is being exploited without you realizing it and the shocking truth behind your online behavior.

Discover the secret turbo trick that takes your Google ads to the next level. Why no one has discovered it before and how you can use it to revolutionize your online marketing.

Find out how relounge.club overcame technical hurdles and generated more leads with Webflow & marketer UX.

Learn from Google Ads expert Aleksey Rogalev how much advertising costs on Google. Get to know the important figures and calculate in 5 minutes whether it's worth it for you.

I'll clear up SEO myths that are stopping you and show you how to achieve significant Google rankings for your business in just 2-3 months.

Discover why blogging remains an effective strategy for SEO and brand building in 2024. Learn the best tips and trends from marketer UX.

Learn how NIO builds a strong community through personal customer interactions and innovative marketing strategies and stands out in the electric car market.

Discover the secret Google ranking factors! The SEO leak of May 24, 2023 reveals what really counts. Find out how you need to adjust your SEO strategy now!

The most expensive domain names in the world cost millions. Find out which factors influence the value of a domain and what the top 10 most valuable domains are.

Have you ever caught yourself searching on Google for things like “hairdresser nearby” or “best bakery in Berlin”? If yes, then you've already taken a first step towards local SEO.

Webflow or WordPress in 2026? This comparison covers performance, security, pricing, and the right CMS for each use case — including the situations where WordPress is genuinely the better choice.

Since the founding of Tesla Inc., the company has never invested a single cent in paid advertising. It was announced this year that this would now change. In this article, we'll look at what we as an online marketing agency can learn from this.

What is Chat GPT from OpenAI and how do you use it correctly in a company. What dangers can you avoid and why will you no longer be able to avoid this language model in the future.

Website creation costs range from €1,500 to €40,000 or more. This guide breaks down what you will actually pay for professional website design at every tier, what factors drive the price, and how to budget realistically for your project in 2025/2026.

Find out how you can attract new customers and more applicants to your company and increase your business potential online with targeted advertising measures on the Internet.

SEO consulting that delivers starts with structure, not tactics. This guide breaks down what a professional engagement covers, what realistic costs look like, and which questions reveal whether a consultant can actually deliver.

Klaus Hübner is a successful expert in subsidy management and talks about his experiences with online marketing and its impact on his company. Learn how he recognized online marketing as a key strategy for growing his business and what vision he has for the future of online marketing in his industry.

Digitalize your marketing? Find out more tips for creating an online marketing strategy/marketing plan in this article!

In 4 steps to successful law firm marketing: automated client acquisition, expert status & recognition!

What exactly was a lead again? Translated from English, “lead” means something like clue, or clue. In marketing, we talk about leads, lead acquisition or lead generation. With this article, we are shedding some light on the darkness.

Are you self-employed and would like to know how to sell your service (s)? Are you planning to set up a company and would like to find out the easiest way to sell your products? Then you've come to the right place!

Most likely, you ended up on this page because you want to know what options and strategies there are in online marketing for the B2B sector? Find out the right answer here!

With these 11 tips, you'll get a top website! This is how the redesign of your corporate website will be a success!

Every company needs customers. A sentence that is easy to say. In fact, it only scratches the surface. What companies really need to flourish is satisfied, loyal customers in steadily growing numbers. Regardless of whether your business is just getting started or wants to continue to grow: Acquiring more or new customers is a principle that you should always follow!

Webflow is more than a website builder. This 2026 guide covers how the platform works, what the CMS can and cannot do, the AI features now available, current pricing, and how Webflow compares to WordPress, Framer, and Wix.