Search engine optimization (SEO): At the top of Google in just 3 months • Blog • marketer UX GmbH
SEO
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min read time

Search engine optimization (SEO): At the top of Google in just 3 months

SEO
5
min read time

Search engine optimization (SEO): At the top of Google in just 3 months

The SEO myth that's holding you back

Imagine being able to get your company to the top of Google search results within a few months and thus significantly improve your Google ranking.

Does that sound too good to be true?

Search engine optimization (SEO) includes all activities aimed at improving the visibility of content such as websites in organic search engine results. Both technical and content aspects of this optimization are taken into account.

Many business owners believe that SEO is a lengthy process that takes at least a year to bear fruit.

But what if I told you that this belief is a myth that may be holding you back from reaching your full potential?

In this article, we will together the most common SEO myths Unmask and show yourself how to use the right strategy for your company in just 2-3 months be able to transform.

The SEO time frame: Faster than you think

Vergleich von SEO-Mythen und -Realitäten, der zeigt, dass SEO-Ergebnisse bereits in 2-3 Monaten mit der richtigen Strategie sichtbar werden können.

Myth vs. reality

  • Myth: SEO takes 12-24 months to show results.
  • Reality: With the right strategy, you can see significant improvements after just 2-3 months.

Are you asking yourself now How is that possible?

The truth about SEO time frames

Diagramm zeigt die drei Phasen des SEO-Zeitrahmens: erste Anzeichen, signifikante Veränderungen und langfristige Auswirkungen.

It's true that SEO optimization is an ongoing process.

But that doesn't mean you have to wait months or even years to see results.

The reality is as follows:

  1. First signs: After just a few weeks, you can see improvements in your rankings for specific keywords.
  2. Significant changes: After 2-3 months, you should see a noticeable increase in organic traffic and visibility in search results.
  3. Long-term effects: With continuous SEO optimization, the results are getting better and more stable over time.

An essential aspect of SEO strategy is understanding and taking into account the various ranking factors.

There are over 200 ranking factors that Google's algorithm uses to rate websites.

These factors are complex and dynamic, as they are constantly changing due to algorithm updates and personalized user searches.

The key is to implement the right strategies right from the start and to work consistently on them.

The SEO snowball effect: How small steps lead to big success

Illustration von Schneebällen, die einen Hügel hinunterrollen, symbolisiert den Schneeball-Effekt im SEO durch UX-Optimierung.

Think of SEO as a snowball that you roll down a hill.

It's small at first, but it gets bigger and faster with every revolution.

This is how effective SEO works:

  1. You improve your search rankings and search engine ranking
  2. More potential customers find yourself
  3. Your traffic is increasing
  4. Your conversion rates are increasing
  5. Your turnover is growing
  6. You can invest more in marketing
  7. The cycle starts from the beginning, but with even more momentum

But how can you set this snowball effect in motion for your business?

The multiplier effect of SEO

Illustration des Multiplikator-Effekts im SEO für Marketer mit UX-Diagrammen und Statistiken.

What makes SEO so powerful is its multiplier effect.

Every improvement in your rankings results in more visibility, which in turn leads to more clicks, more conversions, and ultimately more sales.

This additional revenue can then be reinvested to further boost your SEO efforts.

An important aspect of this is the Google SEO.

The specific requirements of search engine optimization for Google emphasize the importance of good structure, readability and the integration of relevant search terms.

Continuous optimization and regular adjustment to Google's changing algorithms are essential to improve visibility and ranking in search results.

SEO is not just a marketing tool, but a real one growth engine for your company.

Practical tips: How to start SEO for your company

Diagramm mit den vier Schritten der SEO-Strategie: Keyword-Recherche, On-Page-Optimierung, relevanter Content und qualitative Backlinks.

1. Keyword research: The key to success

Ask yourself: “What are my potential customers really looking for?”

Use tools like Google Keyword Planner to find the golden nuggets — keywords with high search volume and low competition.

It is important to understand users' search queries in order to create relevant content that meets their expectations and thus achieve a better ranking on search engines.

Advanced keyword strategies

  • Long-tail keywords: Focus on specific, longer search terms. They often have less competition and bring traffic to your website within a short period of time.
  • semantic search: Include related terms and synonyms. Google understands context, not just individual words.
  • Question-based keywords: Many users search in question form. Optimize for “how”, “what”, “why” questions in your area.

2. On-page optimization: The first impression counts

Optimize your title tags, Meta descriptions and headings.

Remember: These elements are often the first contact between you and your potential customer.

The use of SEO tools is essential here, as they help you to efficiently analyze and improve these elements.

Without the use of such tools, work can be inefficient and time-consuming.

Checklist for on-page optimization with SEO tools

  1. Use your main keyword in the title tag
  2. Write appealing meta descriptions with a clear call-to-action.
  3. Structure your content with H1, H2, H3 headlines.
  4. Enhance your images with relevant alt texts.
  5. Improve your loading speed for a better user experience.

3. Content is king — but only if it's relevant

Create content that engages your audience.

Ask yourself, “What problems can I solve for my readers? ”

Quality beats quantity — always.

As part of search engine optimization, it is very important not only to increase visibility in search engines, but also to provide relevant content that improves the user experience - this is what Google has done with their Helpful content guidelines clarified.

Content creation strategies

  • Pillar content: Create comprehensive guidelines on key topics in your industry.
  • Content clusters: Develop related articles that link to your pillar content.
  • Multimedia content: Integrate videos, infographics, and podcasts to appeal to different types of learners.
  • User-generated content: Encourage customers to share reviews and testimonials.

4. Backlinks: Quality over quantity for a better Google ranking

Build relationships in your industry.

A link from a relevant, authoritative page can be more valuable than a hundred low-quality links.

Links from relevant websites are particularly important as they increase visibility in organic search engine rankings and ensure that your website is well listed for relevant search queries.

Innovative link building tactics

  • Broken Link Building: Find broken links on relevant websites and offer your content as a replacement.
  • Digital PR: Create newsworthy content and contact journalists and bloggers.
  • Guest contributions: Write valuable articles for reputable industry portals.
  • Resource pages: Create useful tools or guides that others love to link to.

Avoiding stumbling blocks: What you shouldn't do

Warnschild mit einer Figur, die über ein Hindernis stolpert, und dem Text "Achtung Stolpersteine!".

The overlapping pitfall

Work with an SEO agency that doesn't serve your competition at the same time.

Why Because then your interests might not come first.

In addition, the efficiency of the services offered may suffer, which can have a negative impact on your visibility and revenue.

How to find the right SEO agency

  1. Ask for references: Let yourself case studies and show customer testimonials.
  2. Check the expertise: A good agency should be up-to-date with the latest SEO trends.
  3. Transparency: Ensure clear communication and regular reporting.
  4. Tailored strategies: Avoid agencies that offer one-size-fits-all solutions.

The content trap

Mass-produced blog posts without a strategy?

A recipe for waste.

Instead, focus on tailored content that really interests your target group, such as a case study or an interview with an expert.

Signs of low-quality content strategies

  • Short, superficial articles without depth
  • Excessive keyword usage (keyword stuffing) that can be considered spam and results in punishment by search engines
  • Lack of originality and added value for the reader
  • Bad structure and poor readability

The link building fallacy

Not every backlink is valuable.

In fact, low-quality links can actually damage your SEO profile.

Do's and don'ts in link building

Do's:

  • Focus on relevant, high-quality websites.
  • Build natural, contextual links.
  • Use various anchor text-Variations.

Don'ts:

  • Don't buy links without an expert.
  • Avoid link farms and obvious link schemes.
  • Don't swap links on a large scale.

How small businesses can win in SEO

Illustration eines Geschäftsmanns, der ein Hindernis überwindet, um das SEO-Ziel zu erreichen, was die Bedeutung von UX für Marketer hervorhebt.

Do you think that only big companies with deep pockets in SEO can be successful?

A local dental practice we worked with secured a top spot in Google's local search results within just six months, significantly increasing their patient bookings.

How did they do that?

  1. Focus on long-tail keywords
  2. Using local SEO
  3. Investing in high-quality content marketing within the online marketing mix

Strategies for small businesses

Diagramm mit fünf Strategien für kleine Unternehmen: Nische nutzen, lokales SEO, Personalisierung, Schnelligkeit und Flexibilität, Community-Building.

1. Use your niche

Large companies often cover a wide range of topics. As a small company, you can focus on specific niches and build up expertise there.

2. Local SEO

If you have a local business, local SEO is your best friend. Search engine optimization (SEO) plays a crucial role in improving your website's visibility in organic search results. Optimize your Google My Business listing and collect positive reviews.

3. Personalization

Small businesses can communicate more personally and authentically. Use that in your content and customer interaction.

4. Speed and flexibility

While large companies often react slowly, you can react quickly to trends and changes in search behavior.

5. Community building

Build an engaged community around your brand. This can result in natural link building and viral distribution.

Why now is the perfect time for SEO

Grafik mit der Frage "Warum SEO?" und einem großen Fragezeichen, das die Bedeutung von SEO für Marketer und UX hervorhebt.

The importance of SEO is growing.

With the right strategies and measures, you can now not only keep up with the big players, but even overtake them.

The future of SEO

  1. Voice search optimization: With the increasing use of voice assistants, optimization for natural language is becoming increasingly important.
  2. Mobile-First Indexing: Google prioritizes the mobile version of your site. A mobile-friendly site is no longer optional but essential.
  3. User experience (UX) as a ranking factor: Google is increasingly focusing on user experience. Factors such as charging speed and interactivity are becoming more important.
  4. AI and machine learning: Search engines are getting better at understanding the intent behind search queries. Focus on rich, high-quality content.
  5. Video SEO: With the growth of YouTube and other video platforms, video content is becoming increasingly relevant. Google already integrates YouTube videos in search results.

Imagine where your company could be in three months.

At the top of search results?

With a steady stream of new customers?

It is in your hands.

Your next step: From theory to practice

Illustration von Marketers, die UX-Optimierungsideen entwickeln, mit einem großen Glühbirnen-Symbol und verschiedenen Werkzeugen.

You now have the knowledge to start your SEO.

But knowledge alone isn't enough — it's time to act.

Your SEO action plan

  1. analysis: Conduct a thorough SEO analysis of your website. Identify strengths and weaknesses.
  2. Strategy: Based on your findings, develop a tailored SEO strategy to improve your ranking in search engine results.
  3. implementation: Implement your strategy step by step. Start with the “Quick Wins.”
  4. Monitoring: Monitor your progress closely. Use tools like Google Analytics and Search Console.
  5. optimization: Continuously adjust your strategy based on the results.

Would you like to learn more about SEO for your business?

Then book a free one now SEO consulting And I'll show you how we get yours to the top of Google's search results.

Autor
Aleksey Rogalev
Autor
Aleksey Rogalev
Managing Director, SEO & Google Ads Expert
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FAQ

How much does it cost to be on the first page of Google?

There is no fixed cost for being on the first page on Google, as it depends on many factors, such as the intensity of competition and the quality of your SEO efforts. While organic SEO has no direct costs on Google, the investment in professional SEO services, content marketing, and technical optimizations may be necessary to achieve this ranking. A well-thought-out SEO strategy is the key to better positions in search results.

How much does an SEO article cost?

The cost of an SEO article depends on various factors, including the length of the article, the amount of research required, and the author's expertise. In general, SEO texts can cost between 50 and 500 euros. However, a well-researched and optimized article can make a significant contribution to improving your visibility in search engines.

How much does SEO cost?

The costs for SEO can vary significantly, depending on the measures required and the extent of optimization. For a comprehensive SEO strategy, prices can range from a few hundred to several thousand euros per month. There are also opportunities for one-off consultations or projects. It is important to obtain a detailed cost estimate in advance and to carefully review the services offered.

How much does SEO cost on Google?

The costs of SEO can vary significantly, depending on the scope of measures and competition in your industry. Google has no direct costs for SEO, but there may be investments in SEO tools, content creation, and external services. It is advisable to plan a budget for regular SEO optimizations to ensure long-term success.

How does SEO work on Google?

Google uses over 200 ranking factors to rank websites in search results. This includes technical aspects such as loading speed and mobile optimization as well as content factors such as the quality and relevance of the content. Google also takes user experiences, such as click-through rate and length of stay, into account to determine the relevance of a page. Continuous adjustment to Google algorithm updates is essential to remain well ranked in search results.

How do I get started with SEO?

The first step in search engine optimization is keyword research. Find out what terms your target audience is using to find your products or services. Use tools like Google Keyword Planner to identify relevant keywords. You should then optimize your website for on-page SEO (e.g. title tags, meta descriptions) and off-page SEO (e.g. backlinks). Follow your progress regularly with tools like Google Analytics and Google Search Console to adjust your SEO strategy.

Can I do SEO myself?

Yes, it is possible to do SEO yourself. With the right SEO tools and a sound understanding of ranking factors, you can make on-page and off-page optimizations yourself. However, it's important to stay informed about the latest SEO trends and Google updates and to continuously adjust your strategies. Support from an SEO agency can be helpful for more comprehensive measures or complex requirements.

What is SEO?

SEO, or search engine optimization, refers to all measures aimed at improving the visibility of a website in organic search engine results. This includes both technical and content aspects, such as optimizing meta tags, improving loading speed, and creating relevant content. Through targeted SEO strategies, the Google ranking of a website can be increased and thus the number of visitors can be increased.

Who is SEO worthwhile for?

Anyone who doesn't do marketing won't be seen. The search for solutions has finally changed. If you are confronted with a problem these days, you search for a suitable solution on the Internet. If your product or service isn't shown on the first page here, it's as if you didn't exist at all. SEO is therefore worthwhile for all companies that want to be found in ads.

In order to enjoy first page fame on Google, SEO is urgently needed. Google Ads, i.e. paid ads, generally also display you on the first page. But in the long run, this type of marketing is really hard on the pocket. Professional SEO advice and SEO analysis is therefore urgently needed.

Author
Aleksey Rogalev
Autor
Aleksey Rogalev
Managing Director, SEO & Google Ads Expert
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